We Exist To Build A Better Future For Coffee
Our Strategy
Sustainability in coffee is complex, so we set out to better understand the challenges our industry is facing and our role in safeguarding its future. We're publishing this strategy because we want to be transparent about our goals and ambitions for the future, as well as raising awareness around some of the biggest issues facing the coffee industry today.
Click here to learn more
TRANSPARENCY
The future of coffee depends on farmers being able to sell their beans for what they are actually worth. Without them, none of this would be possible. Our goal is to ensure the farmers we buy from are profitable, allowing them to continue to produce quality coffee into the future. We believe transparency is the first step towards this.
Click here to learn more
Our Impact
We're committed to publishing an annual impact report, which gives a detailed breakdown and analysis of the prices we pay for our coffee, our environmental impact and our finances. Having all this information in one place allows us to assess our performance and implement improvements in years to come.
Click here to learn more
Initiatives
Actions speak louder than words. This is why we’re continually seeking, and implementing ways to reduce our impact on the planet and improve the way we do business. You can learn more about our initiatives here